Pressure to blend
When the harvest falls, blending with cheap oil puts the whole sector under pressure.
How do you show your buyer that your extra virgin olive oil is pure?
We support olive oil producers in being able to show the purity of their product and the region it came from on the basis of measurement.
Implementation
Molevex in olive oil.
A setup that puts your product's purity and origin on record. Blending with another oil shows up as a difference when compared against the reference. The trace belonging to the region your product came from supports your geographic indication claim. You see whether bought-in oil matches its declaration before it goes into the tank.
Olive oil is the product where blending is discussed most. That is why good product ends up having to speak for itself.
Product blended with cheap oil sits on the shelf beside yours. Your regional claim sets your price but has no measurement behind it. Export buyers ask for a purity document. You cannot verify the source of bulk oil you buy beyond the declaration.
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Data
The scale of counterfeit risk.
15%
Share of the 130 olive oil notifications in the EU in 2024 classified as confirmed cross-border fraud
Source: Avrupa Komisyonu, Alert and Cooperation Network 2024 Annual Report17%
Rate of non-compliance found in olive oil label checks in the EU in 2023
Source: Avrupa Komisyonu, Alert and Cooperation Network 2024 Annual ReportRisks
Risks in olive oil.
Geographic indication
For products carrying a registered regional name, claims are expected to be supported by measurement.
Export scrutiny
Purity enquiries from target markets are the most frequent obstacle to export.
Regulation
Regulations relevant to traceability.
List of imitated or adulterated foods
Under Article 31(6) of Law No. 5996, the name of the company that produced or imported a food confirmed by laboratory results to be imitated or adulterated, along with the product name, brand and batch and/or serial number, is published by the Ministry. Because the announcement is made at batch level, it matters that businesses can tell their own batches apart reliably.
EU Agri-Food Fraud Network (FFN)
Since 2013 it has brought together the liaison bodies of the European Commission, the member states, Switzerland, Norway and Iceland to share information and cooperate on cross-border food fraud cases. The network's coordinated actions in areas such as honey, spices and food sold online indicate where the risk lies in these product groups.
This section is for information only; official sources prevail for current obligations.
FAQ
Questions about olive oil
Is anything added to our product or our production line?
No. Your product's own composition is examined; your packaging, your recipe and your machinery are left untouched. A product waiting in the warehouse or already on sale can be examined too.
Where do we start?
Let's set up verification for your olive oil together. We will start from your region, your harvest and your target markets.
Meeting request
Let's decide together which of your products to examine.
The first meeting reviews your product, sales channels and the risks you face, and recommends a suitable method.
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